Archive for December, 2011

Happy Holidays to you from TheraBreath!

Thursday, December 22nd, 2011

Dear Friends,

A Very Happy and Healthy Holiday Season to ALL OF YOU! Whether it’s Christmas, Chanukah, Kwanzaa, New Year’s Day, or whatever you feel like celebrating, I’m thrilled that you’ve spent some time with us.

We’ve had a great year thanks to YOU and I sincerely hope that next year turns out exactly as you wish. In 2012 we’ll have more TheraBreath items at more retailers in the US and Canada, too, along with some new formulas for all of you to enjoy. And to get 2012 started on the right foot, check back on next Tuesday morning (December 27, 2011) for a little surprise from all of us at TheraBreath.

All the Best,

Dr. Harold Katz

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The Science of Teeth Whitening

Monday, December 19th, 2011

With cavities and periodontal disease less of a concern, more dental patients have turned their attention to improving their overall appearance with teeth whitening. Cosmetic treatments have become the most common service requests from dental patients, with more than ten million Americans spending $1.7 billion a year on teeth whitening products and services. Teeth whitening refers to “any procedure that changes the shade and appearance of teeth without using restorative materials” (1). This includes products dispensed by dental professionals and over-the-counter products.

Studies have shown patients who feel good about their physical appearance tend to adjust to illnesses better and experience shorter recuperation times.

The semi-clear, but hard outer layer tooth surface consists of enamel, which provides protection for the dentin. In 1951, a study revealed that radioisotope-labeled hydrogen peroxide could penetrate enamel to the dentin pulp. Hydrogen peroxide makes up the main ingredient in many tooth whitening products (1, 2). Other whitening products contain carbamide peroxide.

The tooth enamel is made of hydroxyapatite crystals. The formation of microscopic hexagonal rods makes the tooth enamel porous. The teeth change color due to the penetration of staining agents into the enamel, which makes it a challenge to clean the otherwise harmless stains from the tooth surface.

Causes of Teeth Discoloration

The success of teeth whitening treatments has as much to do with the type, intensity and location of the discoloration. The diagnosis performed by the dental professional represents the most important aspect of addressing tooth discoloration issues. The dentist’s evaluation determines if the discoloration  lies in the enamel surface or is a deeper staining, which affects the tooth’s structure.


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Can You Have Bad Breath with Healthy Gums?

Friday, December 16th, 2011

Having bad breath can be a real nuisance, particularly when you try to keep your teeth and gums healthy. This issue led us at TheraBreath to try something of a thought experiment. Can you have halitosis even though your teeth are white and you have healthy gums?

As you might expect from such a leading question, the answer is most certainly yes. Even individuals who brush three times a day and floss are at risk for breath odor, which is why we provide specialty breath freshening products for individuals of every level of oral health.

It’s easy to spot clean teeth. After all, white chompers tend to stand out naturally, just as their opposite – that is, stained, yellow teeth – also make an immediate impression. But what do healthy gums look like? Are they all that different from those that are unhealthy?

Well, according to the American Dental Association, healthy gum tissue (also known as the gingiva) is usually light pink in color. It is also uniform, meaning your gums are not spotty, streaked or discolored. Healthy gums cling tightly around the teeth and have little or no plaque stuck down inside them.

Infected gums look and feel very different. They are typically a deep red or purple, and they can get quite swollen. If you have gum disease or worse, periodontitis, your gums may be loaded with plaque and will appear to be pulling away from the teeth. And it almost goes without saying that unhealthy gums can be terribly uncomfortable or painful.

To keep your healthy gums in good shape, the National Institute of Dental and Craniofacial Research recommends brushing twice a day, flossing, seeing the dentist often and avoiding tobacco. Adding a specialty breath freshening rinse or lozenge to this routine may keep your gingiva even healthier, since all-natural, oxygenating products can reduce the level of bad bacteria in your mouth.


Chronic Halitosis, Body Odors Say a lot About Your Personality, Studies Find

Monday, December 12th, 2011

So you think you’re pretty good at reading people? Well, imagine being able to guess a person’s personality from their body odor, or from their chronic halitosis! While that might sound like pure science fiction, it has lately become science fact. Several groups of researchers recently discovered that you can tell a lot about someone by their scent.

Of course, this might not be totally surprising. In a limited way, we can all make small guesses about each other based on what we smell.

Think of it this way. If you meet someone for the first time and they give off tremendous body odor, you don’t have to be Sherlock Holmes to deduce that this person probably doesn’t pay much attention to their personal hygiene. Conversely, if someone wears perfume or cologne that smells really enticing, you might be inclined to be attracted to them (even if you later discover they’re a total jerk).

The same is pretty much true for chronic halitosis. Bad breath is dead giveaway that someone doesn’t take care of their teeth, or only tries to halfheartedly. After all, it isn’t that hard to get your hands on specialty breath freshening products that can quickly eliminate bacteria and neutralize odors.

If you’ve ever suffered from bad breath or body odor, you might want to check out a study that was recently released in the European Journal of Personality. Its authors, a trio of Polish psychologists, found that participants were able to guess a person’s personality simply by smelling them or an article of their clothing.

Here’s how it worked.

Personality experts from the University of Wroclaw and Opole University asked 60 volunteers to spend three days wearing plain white undershirts, the type you might buy in pack of three for five bucks.


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The Latest TheraBreath Blog Reviews and Giveaways

Saturday, December 10th, 2011

Please note: if you have already been lucky enough to win one of these bloggers giveaways, please refrain from entering in order to allow others to win. Thank you!

Mary’s Cup of Tea is a new blog that has posted her TheraBreath review and giveaway. Why the interesting name? Well, according to the blog, “A good cup of tea helps me relax and enjoy the moment!” Sound good to us! Here’s a snippet of her review: “We are pretty good about brushing our teeth and using oral rinses but I have to admit I have a problem with dry mouth which means I don’t get enough moisture inside my mouth and my dentist has recommended me to use some sort of lozenges to help with that problem.” Did our lozenges and other products help Mary’s family? Go here to find out. Her giveaway is also in full swing so be sure to enter  when you stop by!

As if one great review and giveaway wasn’t enough, Welcome to CRichman Freebies has also posted her thoughts on some of our TheraBreath products and is offering a giveaway. While many people do suffer from halitosis, others like this blogger just like to be 100% positive that their breath is as fresh as possible. She writes “I don’t have any issues with bad breath healthwise, I just like to prevent it at all costs! I think it’s really gross.” Those of us without breath issue still would like to keep on preventing it. Were our products good for the job? Go here to find out.

Are you a blogger located in the United States and interested in reviewing TheraBreath products?  Just go to and fill out the form to let us know. Please note, we do not pay for reviews but will send the products to try at no cost.

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